How Did Pizza Delivery Get Started
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How Did Pizza Delivery Get Started?

by Eric

Perhaps nothing speaks to the modern conveniences of life as the food delivery service. Today, companies like Grubhub and Doordash make it possible to order any type of food at any time to virtually any place. The original food delivery service, of course, belongs to the pizza industry. Since the early 2000s, pizza delivery service has generated about $10 billion per year and since 2019 it has virtually doubled.

It’s not such a surprise that Americans have taken to getting custom food orders delivered to their homes. Since pizza delivery exploded in the 1960s, people seem to have gotten busier. Pizza delivery has become the de facto convenience for moms and dads looking to feed the family quickly and college kids looking to take a quick late-night study break.

Queen Margherita

Today, you can schedule pizza delivery time to fit your shifting schedule but pizza delivery but pizza has been delivered since the late 19th century. The first recorded pizza delivery was in Naples, Italy, and was brought about by esteemed circumstances. Indeed, Queen Margherita and her desire for Italian food would entwine herself, an Italian chef and a soon-to-be-famous pizza in a historic episode in food history.


In 1889, Queen Margherita of Savoy was visiting Naples and requested some authentic Italian food. Royalty wasn’t expected to go out for dining, so the pizza, prepared by Chef Raffaele Esposito, was prepared and sent to her. It was a custom creation, featuring mozzarella, basil, and tomatoes, to represent the colors of the Italian flag. The queen loved it and it became known as the Margherita, still mighty popular across the world today.

Booming Pizza Business in the 1960s

The pizza delivery phenomenon kicked off in the 1960s. Papa John’s CEO knows the value of offering fresh, hot food to all types of people and scenarios. In the 1960s, the idea of delivery coincided with a nation that was ushering in the growing availability of private vehicles. The restaurants saw this as an opportunity to increase sales by training their employees to be delivery drivers, thus offering people their favorite food with extraordinary convenience.

The Future of Pizza Delivery

Folks aren’t going to stop ordering pizzas for delivery anytime soon. Some trends will keep improving the experience for the restaurants and the consumers. These days, mobile ordering goes beyond Smartphones. Indeed, Smartwatches, virtual assistants, and in-vehicle ordering all make the process easier. There’s even drone and unmanned delivery technology being worked on that promises more convenience on the horizon. Read more about  Delivery near me.

Pizza was the first food to popularize the food delivery service and these days Americans spend about 20 billion dollars on pizza delivery. It’s available nationwide and its popularity seems to be always holding steady, in large part because restaurants offer pizza specials and other deals. The next time you have a birthday party, graduation, or just think it’s a bit too hot to cook, visit a pizza restaurant website and get some hot, delicious pizza delivered straight to your home.

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